Digital Marketing for Executives
Investment priorities, advertising budgets, performance reporting and agency evaluation.
Corporate Training
Corporate Training and Workshops
Practical digital marketing, advertising and communications training for leaders and marketing teams. We design each programme around your organisation’s goals and your team’s experience.
Training Topics
Advertising and Conversion Measurement
Campaign objectives, conversion definitions, interpreting advertising data and optimisation.
Communications Strategy Workshop
Audience, message and channel selection, and a communications plan your team can put into practice.
A Programme Built Around Your Team
Practical work on your own campaigns, reports and current business priorities.
Who Leads the Training?
Sessions are led by Metehan Karataş, founder of MK Yeni Medya. He has delivered training and seminars on social media, e-commerce, SEO and Google Ads at chambers of commerce and industry. He combines a statistics background from Ege University with digital advertising experience across sectors.
Participants can bring their own reports. We examine what campaigns delivered, which measures relate to business objectives and how to use the evidence to make the next budget decision.
Start With a Conversation
Tell us what your team does, which skills you want to develop and what you expect to take away. We will agree on the content, format and duration together.